DJ TIëSTO, JENERIK SOULZ AND GOLDFISH IN SUPPORT OF dance4life

dance4life South Africa is back in South Africa better than ever! The schools programme starts this April in Eastern Cape and a nation wide campaign follows in June. With the support of famous people like Desmond Tutu, DJ Tiësto, Goldfish and current ambassador Jenerik Soulz, dance4life is ready to empower youth to push back HIV and AIDS in a positive way.

2010 Kick off

dance4life empowers young people to take action against HIV and AIDS with a schools programme that is built around a 4 step approach: inspire, educate, activate and celebrate. The dance4life programme in Eastern Cape kicks off officially on the 28^th of April with a heart connection tour at the Geju High School in Cata, Keiskammahoek. In a 90 min performance combining dance, music and education about HIV and AIDS prevention the school kids will be inspired to take part in the rest of the programme.

International perspective

After completing the schools programme the school kids become agents4change creating social change worldwide. On the Saturday before World Aids Day all the agents4change will celebrate their achievements at a huge biennial closing event. They will be dancing together with thousands of young people from all over the world. All 25 dance4life countries will be connected live by satellite, which makes this event truly unique! This year’s event will take place on 27 November in East London.

Tiësto4life

dance4life is supported by a lot of international artists, like Maxi Jazz, Paul van Dyk and DJ Tiësto. Tiësto has a special bond with dance4life South Africa, because in 2007 he visited some projects here. Tiësto: “The way dance4life engages young people around the world to do something about the HIV and AIDS problem is very powerful. The combination of serious content and entertainment ensures that dance4life gets young people on the move.” With the launch of www.facebook.com/dance4lifesouthafrica it’s now possible for every South African to join dance4life, as Tiësto did.

Goldfish supports dance4life South Africa

Nationally, dance4life South Africa has the support of Archbishop Desmond Tutu, who is a member of the international advisory board. To reach the South African youth dance4life South Africa has also teamed up with South African youth idols like Jenerik Soulz, an up and coming Joburg-based house music band and Goldfish. ”In 2006 we performed at the global dance4life event in Cape Town. It was a great experience to dance together with a global movement of young people pushing back HIV and AIDS. We are still connected to dance4life and are happy they make a restart to be able to mobilise even more young South Africans to take action”, says Dominic Peters of Goldfish.

About dance4life South Africa

dance4life is an international initiative that uses the power of dance to inspire, educate and mobilise young people to take action against HIV and AIDS. dance4life is active in 25 countries around the world, where the concept is implemented by local implementing partners around their existing life-skills programs. In Eastern Cape the programme is implemented by Student Partnership Worldwide (SPW SA). South Africa was one of the first countries to set up the dance4life programme and to date we have reached 40,000 young South Africans between the ages 13 to 19 with our programme. dance4life South Africa has made a new start with a strong focus on reaching youth all over the country. www.dance4life.com/sa

For more information please contact:
dance4life South Africa
Judith de Frel, brand manager
+27 (0)72 4877648
j.defrel@dance4life.com

For even more please also take a look at:
www.dance4life.com
www.facebook.com/dance4lifesouthafrica
www.spw.org
www.jeneriksoulz.com
www.goldfishlive.com
www.tiesto.com